We believe that the first focus of training is not learning objectives, but behavior change. Who cares if you have the smartest sales pros and leaders in your space, if they don’t put their learning into practice?
These are the Top 3 Reasons clients ask us to design or redesign their existing training:
- They knew their sales team or leadership could increase performance, but weren’t sure what best-practice skills were missing
- They wanted a world-class, cutting edge process that could serve as a serious source of revenue for the organization
- They recognized that new research on buyer motivation and decision-making should be integrated into their sales process, in order for sellers to better influence, and sell more.
Which one is your biggest concern?